How The 1% Shop: Tom Ford’s Edsel, AKA His Handbag Line

Large Petra, $3450 by Tom Ford

The Edsel was the over-designed, over-marketed failure of a 50’s car named in honor of Henry Ford’s son, Edsel.  Now, Tom Ford rides into town with his own luxury handbag Cruise line that to me, has an Edsel vibe , circa  2012. The prices are stunning. Can’t say the same about the bags.  It’s frumpy meets flashy. And it takes a lot of cash to own one. Yikes!

1958 Edsel
The car was produced by Ford from 1958-1960.

Large Natasha, $3980 by Tom Ford
At Neiman Marcus

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